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　　On May 1st, Beijing time, Ishikawa Kasumi, a famous Japanese table tennis player, posted on social media and officially announced his retirement.

　　"I have decided to retire after the WTT Macau Championship in April. I hope that I can concentrate and go all out in the last game of active service, just like every other game. I am really sorry that I failed to announce my retirement in advance before the game. "

　　"After entering 2023, I feel that every game may be the last game of my table tennis career. I have been carrying this idea and have gone all out to face and enjoy every game. Now, I feel that I have been very satisfied with my table tennis career and have done my best, so I made a decision to retire calmly. "

　　Ishikawa Kasumi

　　"I started to learn to play at the age of 7, and my 23-year ping-pong career has brought me the most valuable experience in my life. Since the London Olympics, I have won medals in three consecutive Olympic Games, won the world championship in mixed doubles, and won five championships in all-Japan championships. In my career, there are many games worth remembering. "

　　"Since I was 14 years old, I have participated in various international competitions as a member of the Japanese national team. For a long time, I have been able to compete at the top level in the world, and many dreams have come true, which makes me very happy and happy."

　　Ishikawa Kasumi also talked about her relationship with China table tennis in her retirement article and expressed her gratitude.

　　"Since middle school, I have been training with coach China at every stage. Along the way, I have met many coaches who have helped me, which is very precious to me. I have also started to contact and absorb China culture and Chinese a little bit. Because I know Chinese, I can communicate with friends and fans in China. I am really happy."

　　"Every time I compete in China, I can feel your enthusiasm. Thank you for the strength and warmth you have always brought me!"

　　"No matter when I am happy to win, or when I am depressed after the game, you will accompany me all the time. I hope that the fans who have watched me play will have a positive attitude in the face of every day in the future, which will make me happy. "

　　Ishikawa Kasumi also looked forward to the future in the article: "From now on, although everything is a new beginning, I will never forget the attitude that the ping-pong spirit has brought me challenges. I will face various challenges and look forward to it. I really appreciate your support all the time!"

　　It is reported that Ishikawa Kasumi’s retirement press conference will be held on May 18th, at which she will share her mental journey with the fans in more detail.

After waiting for three years, China citizens finally ushered in the resumption of outbound travel. Where do you want to travel most in the new year? Some people say that no matter where you go, as long as you can go abroad for a walk; Some people say that I want to go to America, and I haven’t seen my daughter for three years. Some people say that they want to go to the French Disneyland and fulfill their desire to travel around the world …

After a two-month user survey, combined with the travel content and data of over 100 million users in the platform, Poor Travel Network released "China People Who Can Play: Great Insights into Chinese Travel in 2022" (hereinafter referred to as the "Report") today. According to the report, after the announcement of the policy of orderly resuming China citizens’ outbound tourism, more than 90% of users plan to travel abroad within one year, and their willingness to travel within six months has increased by 25.9%. Once you travel, 62% of users will travel for more than 10 days.

In the past year, the length of a single domestic trip by poor tourists increased significantly, and the number of people who chose outdoor travel and parent-child travel doubled compared with 2021.

More than 90% of the respondents plan to travel abroad this year, and they are most concerned about the ticket price.

Poor tourists who are used to flying around the world have always been looking forward to outbound travel. In 2022, 75.4% of poor tourists will still pay attention to overseas travel related content when browsing travel raiders.

Since the release of the new policy, the search for related overseas destinations and overseas hotels in poor travel websites has increased by more than 400%, and the search for "visa" related content has increased by 280%. Before and after the policy, the time when travelers plan to travel has changed significantly. More than 90% of users plan to start outbound travel in 2023, and the number of users who choose to travel within half a year has increased by 13.9% to 38.5%. Followed by travelers who travel within 3 months, accounting for 23.1%; There are also 12% users who will use the Spring Festival holiday to restart their outbound travel in January.

In recent days, countries’ entry policies for China tourists have attracted much attention, which coincides with the results of this report. Travelers are not only concerned about the high air ticket cost, but also about the flight change and whether they are infected with COVID-19. The proportion of people who are worried about the segregation policy of entry destinations is 33.8%, ranking second.

More convenient outbound travel conditions directly affect the travel time of travelers. According to the report, the data of travel within 10 days has risen to 48%, and 52% of travelers will start long-term travel for 10 days or more as long as they go out. 6.3% of travelers plan to travel for one month or more.

The report shows that natural scenery, sacred land tour, exotic culture, food shopping and interest themes are the most anticipated outbound travel themes for poor tourists. Among them, the desire for characteristic culture and interest themes has increased obviously, and it has become more and more people’s choice to appreciate the customs of different countries or to go overseas to rock climbing, surfing and other holy places from their own interests. In 2023, Thailand, Japan, Spain, France, the United States, Italy, Germany, Canada, the United Kingdom and Australia ranked in the top ten.

Domestic travel costs 5000-9000 yuan per person.

The past year has not been easy, but the traveler’s heart remains the same. 93.2% of the respondents believe that travel is a very important and indispensable part of their lives, and more than 60% of the respondents hope to release their inner feelings through travel and fulfill their long-cherished dream of traveling.

The report shows that 51.5% of travelers traveled twice or more in 2022, and the number of users who traveled more than four times still exceeded 20%. 67.2% of users will plan their travel itinerary half a month or more before departure. On the whole, the duration of users’ single trip increased significantly, mainly in 3-5 days, accounting for 59%, up 13.9% year-on-year. In addition, the proportion of single trips lasting 6-9 days and more than 10 days also increased, by 8.5% and 4.4% respectively.

In terms of travel expenses, 51.6% users keep the original budget unchanged, and 21.4% users are willing to increase their expenses to get a better travel experience. Among them, spending more money to eat and live well has become the first choice for over 70% of travelers. The average per capita spending of domestic travel is 5,000-9,999 yuan/person, accounting for 29.3%, and 12.6% of travelers spend 10,000 yuan or more per person. Accommodation, food and transportation are the main expenses of travel, accounting for 35%, 23% and 21% respectively.

Travelers prefer to explore treasure destinations.

How can I travel? Poor tourists gave their own answers. In the past year, Zhou Bianyou, local food, culture and art, outdoor travel and parent-child travel have become the favorite theme games for travelers. It is worth noting that parent-child travel has entered TOP5 for the first time, becoming the choice of more families with children. Natural scenery tour, historical and cultural experience and theme park experience are the first choices for parent-child travel. In addition, outdoor travel has increased significantly, and hiking, camping and cycling are popular among outdoor enthusiasts.

At present, there are various life sharing platforms, but for travel, the travel strategy platform and traveler are still the most inspiring, accounting for 89.7% and 61.9% respectively. The factors that really stimulate travelers to travel are more from the unique beauty of the destination, followed by their own interests, and local customs and culture, special accommodation, film and television planting are ranked 3-5.

Among the top ten popular destinations in China, Hangzhou, Chengdu and Beijing rank among the top three, and some destinations have successfully caught the attention of travelers. Lijiang, which is known as the "Gusu on the Plateau", Suzhou, which monopolizes two "Four Gardens in China", Macau, the world food capital, and Dali, which is thought by countless people as "poetry and distance", are all on the list.

In addition to these well-known destinations, many domestic treasure destinations have been explored by travelers this year. Pu ‘er, which has no severe cold in winter and no intense heat in summer, is the fastest-rising destination in China, and Yanji, which has countless authentic Korean cuisines, is known by more people and ranks second. Chaozhou not only has delicious food and tea, but also attracts people with its profound history and culture. Qiandongnan, where 48 ethnic minorities live, provides travelers with unlimited cultural experience.

In terms of domestic annual hot spots, Erhai Lake has become a haunting place in the hearts of many people, ranking first. The Palace Museum, West Lake, Hongyadong and Daocheng Yading followed closely. The legendary Yulong Snow Mountain, the incarnation of the "Three Flowers" of the Naxi people, attracted more tourists to punch in, and the Duku Highway became a must-see for travelers in Xinjiang.

In 2022, many old scenic spots turned red. The Summer Palace, Dianchi Lake and hulun buir grassland occupy the top three scenic spots with the fastest rising heat. Blue Moon Valley, with the reputation of "Little Jiuzhaigou", soared to the fourth place, and Zhaoxing Dong Village, the first village in Dong Township, attracted people’s attention, while Jinchang "Mars 1 Base" increased its attention by providing travelers with the most authentic experience of "life on Mars".

The picture shows the flower sea landscape in Wenquan County, Xinjiang. Photo courtesy of the author.

Source: Author: Li Baohua

A few days ago, McKinsey and BOF jointly released the report "The State of Fashion 2024", which deeply discussed the current situation and future trend of the global fashion industry. The report covers consumer behavior, brand strategy, digital transformation and sustainable development. Let’s take stock of the potential challenges and opportunities that the fashion industry will face in 2024 through the interpretation of the report.

In 2024, fashion companies will face economic headwinds, technological changes and changing competition patterns. However, changes in consumers’ focus will continue to bring opportunities.

—— Introduction to the report

According to the report of The State of Fashion 2024,In the coming year, challenges such as weak economic growth, persistent inflation and weak consumer confidence may make industry leaders feel a lot of uncertainty. In this context, it will be a new challenge for enterprises to discover the value depression and release the new motivation of performance.

We can see:It is predicted that the growth of all regions will slow down but tend to be normal in 2024, among which the growth of non-luxury goods and luxury goods market in China will be higher than that in the United States and Europe in the same period.

McKinsey also predicted that:In 2024, the retail sales of the global fashion industry will achieve a year-on-year growth of 2%-4% (there will be slight differences between different countries and regions). The luxury goods market will once again create the largest share of economic profits. It is estimated that the growth rate of global retail sales of luxury goods will slow down from 5%-7% in 2023 to 3%-5% in 2024, because consumers will curb consumption after experiencing the shopping boom after the pandemic.

10

Trend Prospect of Fashion Industry in 2024

# Global economy #

01 fragmented future

"In 2024, the global economic outlook may continue to be turbulent, and consumer spending may decrease in the coming year," the report wrote.Challenges from finance, geopolitics and other aspects will affect the confidence of global consumers, which requires suppliers, brands and retailers to strengthen emergency response measures.

The economic outlook report released by the Organization for Economic Cooperation and Development (OECD) on November 29th also shows that:The global GDP growth rate will slow down from 2.9% in 2023 to 2.7% in 2024, and it is estimated that the GDP growth will improve slightly in 2025, reaching 3%.It is predicted that from 2024 to 2025, Asia will continue to contribute most of the global economic growth as it did in 2023.

It is worth mentioning that "Emerging Asia", as a promising market, will provide potential growth points.

The urgency of climate

In the past year, the frequency and intensity of extreme weather have proved that the climate crisis is continuing to intensify. These crises also make the fashion industry more fragile. According to the report, by 2030, extreme weather events may endanger the clothing export business worth $65 billion and make nearly 1 million jobs disappear in the four most important economies of the global fashion industry.

According to a report by Fashion Without Borders, 2024 may be the first year when the global average surface temperature is 1.5°C higher than that in the pre-industrial era. This is the first time that the British National Weather Service has predicted that the temperature may temporarily exceed 1.5°C within one year.As the climate crisis worsens, we in the fashion industry can’t delay any longer. We need to build resilience in the fashion supply chain and help reduce emissions.

# Consumer transfer #

03 vacation mode

Consumers are preparing for the largest tourism year since the outbreak of the pandemic. It is estimated that the number of global tourists will exceed the pre-pandemic level for the first time in 2024, reaching 110% of the 2019 level.

For travelers, shopping is still their "top priority". The data shows that 80% of consumers surveyed from the United States, Britain and China said they would buy fashion products when traveling in 2024, and 28% of them plan to spend more than the previous year; More than half of the respondents said they were looking for destinations they had never been to, including second-tier cities.Faced with such demand and changes in market trends, brands and retailers should consider updating their distribution and category strategies to meet the needs of travelers anytime and anywhere.

The new face of influence

The report also mentioned that compared with previous years, 68% of consumers began to be troubled by a large number of sponsored content on social media, and 65% of consumers reduced their dependence on fashion influencers.Consumers are more looking forward to the demand for authenticity, entertainment and approachable personality. The creators of "New Wave" were also born.-they advocate less exquisite aesthetics, grotesque, humor, and fragility.

In order to capture and retain the attention of online consumers in 2024, fashion marketers may break the tried-and-true routine and explore new ways to cooperate with creators.

05 outdoor sports re-innovation

Consumers’ pursuit of healthy lifestyle and "Gorpcore style" has promoted the development of technical outdoor clothing, and this trend may be further accelerated.More and more outdoor brands may launch lifestyle series, and lifestyle brands will integrate technical elements into the series, further blurring the boundary between functionality and fashion.

In recent years, outdoor clothing and shoes have been repositioned as daily items, which means thatThe brand will establish a closer relationship between style and practicality.. With the cooling of the "Gorpcore" trend,Brands may begin to tend to be low-key, "quiet outdoor" fashion.. The report also predicts that in 2024,Competition at different price points and categories may be intensified.Some outdoor brands will tilt their clothes to the high end, while others will adjust their footwear products.

# Fashion System #

06 new generation artificial intelligence

After the emergence of generative artificial intelligence in 2023, there have been some use cases in creative industries including fashion. In 2023, the equity financing of start-ups focusing on generative artificial intelligence surged, reaching $14.1 billion in the first half of this year alone.To seize the value of this revolutionary technology in 2024, the fashion industry needs to go beyond automation and explore its potential to enhance the work of human creative personnel.At present, the EU has reached a preliminary agreement on the artificial intelligence bill, which has reached three points of consensus, including clarifying the obligations of AI systems classified as high-risk, and proposing that citizens should have the right to lodge complaints and have the right to obtain meaningful explanations; The general AI system and model must be transparent, and the biometric identification system should be used in public places for law enforcement purposes, thus achieving exceptions and safeguards for law enforcement exemption.

As mentioned in the report, as many as a quarter of the potential value of generative artificial intelligence in fashion may be driven by use cases in design and product development. 73% of fashion executives have said that in 2024, generative artificial intelligence will become a priority for their enterprises, and 28% of enterprises have tried to use it in the creative process of design and product development.

07 fast fashion power game

In the coming year, the competition of fast fashion may be more intense. Challengers, led by Shein, a B2C fast fashion e-commerce platform, and Temu, a cross-border platform owned by Pinduoduo, are changing their strategies around price, customer experience and speed.

In the past 12 months, 40% American consumers and 26% British consumers have shopped in Shein or Temu. The success of these companies benefits from the innovation of operating models, including flexible design of supply chain from manufacturers to consumers and data-driven product design. These innovations make fashion faster and cheaper than before.

In 2024, this generation of fast fashion may face some challenges as the standards of regulators and consumers on topics such as sustainable development and trade practice are constantly changing.The success of disruptors and incumbents will depend on whether they can adapt to the changing consumer preferences and control the laws and regulations that may affect the industry.

08 Pay attention to the brand

The pattern facing the fashion industry is changing, and performance marketing is no longer the main focus.Brand marketing may become the focus of fashion again in the coming year. The emotional connection between consumers and brands is also likely to become the key for fashion marketers to adjust their strategies and emphasize long-term brand building strategies.According to the survey, 71% of fashion executives plan to invest more money in brand marketing in 2024 than before, and 46% plan to invest more money in effect marketing.

In view of the increasing cost of effect marketing and the restrictions on customer orientation by data privacy laws, fashion marketers need to find new ways to attract shoppers.In the future, brands may improve the way of establishing emotional connection with consumers through marketing, and may cooperate in fashion industry and adjacent fields to create fascinating brand stories.

09 sustainability rules

The era of self-restraint and sustainable development of fashion industry will end on a global scale. New rules from various jurisdictions may have a wide impact on consumers and the fashion industry. Brands and manufacturers need to reform their business models to adapt to future changes.

The report also mentioned that at the end of 2023, there were as many as 16 pieces of legislation related to fashion and textiles under discussion in the EU alone, and the first batch will take effect in 2024. Relevant laws and regulations will cover the whole fashion value chain from product design to marketing, which will have an impact on consumers and enterprises around the world.

10 whip effect

The change of consumer demand leads to the "Bullwhip effect", which brings pressure to fashion suppliers.The "bullwhip effect" refers to the phenomenon that when the demand information in the middle and lower reaches of the supply chain is transmitted to the upstream, retailers, distributors and wholesalers are overweight layer by layer because the information cannot be effectively shared, and the demand is getting higher and higher upstream, just like waving a bullwhip, which eventually leads to a great difference between the demand data obtained by the most original supplier and the demand information of customers in the actual consumer market.

In the fashion industry, the impact of demand fluctuation on upstream suppliers is particularly serious. According to the report data, the production capacity of factories that were produced at full capacity in 2021 has dropped by 30%-40% by 2023. According to 73% of chief procurement officers, this volatility will become one of the primary challenges affecting supplier relations in the next five years.If the supply wants to keep up with the expected new demand, brands and retailers should consider paying attention to transparency and strengthening strategic partnership.

*

The report of The State of Fashion 2024 writes:Looking forward to 2024, fashion leaders are expected to encounter more unfavorable factors and feel uncertain about the prospects for the coming year.. In the survey conducted in early September, 26% of the respondents expected the market situation to improve in 2024, 37% expected the situation to remain unchanged, and 38% expected the situation to deteriorate. This is the biggest difference in the BoF-McKinsey survey since 2017.

It is not difficult to predict that the next year will still be a year of crisis and opportunity. Although it is full of changes, there is still a breakthrough prospect.Facing the innovation of science and technology and the development of artificial intelligence, enterprises can seize opportunities by making full use of technology; Faced with the increasing demand of consumers for authenticity and affinity of content, marketers can consider taking advantage of the new wave of creation to create a new brand narrative; In the year when people rekindle their enthusiasm for travel, enterprises can further enhance the way of interacting with consumers and create a brand experience that breaks through the tradition …

All in all, 2024 is a challenging year. We are full of confidence, but we are not blindly optimistic. We also expect industry practitioners to ride the wind and waves, rebuild their confidence in the process of recovery, lay a solid foundation and accumulate wealth.

For more details, please pay attention to WeChat WeChat official account: Fashion Without Borders.

During the Guangzhou Auto Show, many car companies took advantage of this enthusiasm to launch their own annual models, and Toyota came to join in the fun!

Kia EV5

Korean cars: This time, I will take back everything that belongs to me …

It can be seen that in order to return to the peak, Korean cars really took great pains. In the past, Hyundai Tucson and other products frequently changed their models to test the water. Later, Kia drastically cut prices and accelerated the listing of new energy products. For Korean cars, EV5′ s intentions are heavy.

Previously, it was said that the car had predicted the price of EV5, and 150,000 was a big mark. If it exceeded 150,000, it was basically doomed to the fate of the street. After all, BYD Song PLUS was sitting in the town, and no model dared to try and challenge rashly. Sure enough, now EV5 has announced the selling price, starting from 149,800, and the highest version is 174,800. From the pricing point of view, it is quite reasonable, and Korean brands rationally combine the market status and brand position.

Moreover, the sincerity is not limited to this, and the rights and interests package given is also very interesting. For example, the deposit has expanded by 6 times, the life-long free door-to-door service and the boutique package are not mentioned for the time being. Let’s take a look at the 20 kWh/day charging policy and the bonus policy. According to the upper limit, this is equivalent to 2,000 kWh and an additional subsidy of up to 3,000 yuan, which reduces the cost of car use and car purchase again. The three power companies enjoy the 8-year/150,000-kilometer warranty policy and the whole vehicle has a 5-

When it comes to the car itself, is there such a product that is more in line with the mainstream aesthetics and the overall strength is online? The design is unique and recognizable, and the interior also echoes the appearance, taking a simple technical style, and there is also a sub-item that is the battery pack, which is a lithium iron phosphate battery from BYD Foday Power. With the blade battery blessing, reasonable price and good product performance, Kia EV5 should have good sales feedback.

Chuanqi new energy E8

Chuanqi E9 is too expensive? Chuanqi E8, isn’t this coming?

In the field of traditional fuel vehicles, it is difficult for domestic MPV models to go up, and it is difficult to shake the existing market structure and explosion status. However, with the rise of new energy vehicles, it is an opportunity for car companies and consumers. Consumers have more choices and bring better car experience with lower money. Car companies also have room to overtake in corners.

Chuanqi E8 is such a product, which has obvious advantages in intelligent and new energy travel, space and other aspects. Quark electric drive and giant star chassis make Chuanqi E8 have better control performance and support multiple mode switching. It is also equipped with Spirit electronic and electrical architecture of GAC and Qualcomm Snapdragon 8155 chip, which makes it convenient to travel and increase the intelligent experience.

The overall appearance is calm, the front face is fashionable and exquisite, and the interior is simple and generous. The straight lines, combined with the use of different materials, have excellent overall visual effects, rich layering and technology. 2+2+3 flexible layout, with zero-gravity seats, ventilation, heating and massage functions, rich storage space, business and family travel needs can be met.

The strong competitive point of Chuanqi E8 lies in the price, with a wheelbase of 2930mm, a starting price of 209,800, a lifetime three-electricity warranty, and supporting infrastructure installation services such as electric piles. From the perspective of cost performance, the comprehensive strength is balanced, which is worth starting with.

Xing tu xing Ji yuan ES

How to say that sentence, how bold people are, how shocking the slogan is. After the best car within 5 million and 10 million, a "world-class super-comfortable long-life car" appeared, which is the heavy model of Chery, Star Road Star Era ES.

There are many bright spots in Xingyue ES, such as the 800V high-voltage platform, which has a long battery life of over 900km and a battery life of 150km with a wheelbase of 3000mm after charging for 5 minutes. It also comes standard with intelligent air suspension and CDC electromagnetic damping system, 6-piston racing-class calipers, and an integrated die-casting all-aluminum chassis … The official has repeatedly stressed that there are no peers. That is to say, within the same level, ES is the ceiling level in terms of product strength.

Indeed, combined with the highly technical and recognizable exterior design of Star Age ES, as well as the same simple and elegant interior layout with excellent visual effects, the overall visual effects are excellent, and the materials and workmanship, the creation of atmosphere and the embodiment of luxury can all be regarded as intentions and Excellence. It also has 8155 high-pass chip, Lion Melody sound system, 23 speakers and head pillow sound. From the configuration and design, it is not difficult to feel that Star Age ES has made great efforts in the field of comfort.

Combined with the pre-sale price of 248,000 yuan, can Star Age ES go out of the circle and become the first explosion of Star Road? The probability is not great, it may be a little hot in a small range, but it is impossible to become a big explosion like BYD Han. It’s not because the car is not good, but that the price range of 200,000-250,000 in the market has become saturated at this stage, and the demand is so great that many car companies divide up the share of BYD Han and Tesla Model 3. Although Star Age ES does have obvious advantages in comfort, it is unlikely to impress consumers to give up BYD Han, which is cheaper and has higher brand influence. Even if the price of Star Age ES is bound to be lowered after listing, it makes no difference to the result.

Toyota Prado

Sometimes, a short separation is really to meet better, just like Toyota Prado, which had a short exit before, but now it has returned to the consumer’s field of vision with a brand-new attitude.

At Guangzhou Auto Show, FAW Toyota Prado ushered in its debut, which was built on the platform of TNGA-F. Compared with the old models, the length, width and wheelbase of FAW Toyota Prado have been significantly changed, but the height of FAW Toyota Prado has been reduced compared with the old models for design reasons, but the change of 3 cm will not have a great impact on the car experience.

The new car will be equipped with a combination of 2.4T four-cylinder engine and I-Force Max light mixing system, and the maximum power and peak torque are obviously improved, with the peak torque reaching 630 Nm, and the ground clearance is also increased, bringing better passability. Prado is still the same Prado, but it is not the same Prado. The appearance changes are also significant. The overall shape and lines are more tough, which enhances the presence of the wheel eyebrows and the front surround, but the details such as the body are more refined and attractive. The interior also enhances the texture and technological experience. The overall product strength has been significantly improved, which is more in line with the aesthetics of the current auto market. It will be listed in June next year, and the current circulating price will be around 450,000. A generation’s dream car is back. When the time comes, should we choose a cheap tank or pay for our feelings?

Extreme krypton 007

Guangzhou Auto Show also brought its own heavy new products, and it is also its fourth model-Extreme Krypton 007.

Krypton brand is a little niche in positioning, and its sports appearance and performance-oriented products show that it is for young people. Extreme Krypton 007 positioning pure electric medium-sized car, based on the vast architecture platform of SEA, continues the consistent style of extreme Krypton brand, with low body and strong coupe style, and details such as headlights and hidden door handles all show its pure electric identity, rounded and full body lines are very powerful, and it also highlights its good performance.

The wheelbase has reached 2928mm, which is also brilliant in the field of B-class cars. With the weight ratio of 50/50 and the high-performance electric drive system of SiC silicon carbide, the single motor version has a 310kW drive motor, which is comparable to the performance version of Tesla Model 3, with a zero-acceleration of 5.4S, while the four-wheel drive version can run into 3 s. In terms of performance and control, it can be believed that it is extremely embarrassing. The endurance is also not downwind. The comprehensive endurance of the standard version of CLTC can reach 688km, and the ultra-long endurance version can reach 870km, which is faster and more economical.

At present, the pre-sale price of Krypton 007 is 229,000 yuan, which has certain advantages compared with Model 3, but it is still slightly passive compared with BYD Han and other models. However, its own Krypton brand is positioned as a niche, and the demand for niche is placed in the mass production market, which may surprise us.

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Shen Xingxin signed up for a one-year solar system tour in "Space Travel Agency". During this one-year solar system tour, Shen Xingxin traveled all over the major planets in the solar system except the sun. exceptOutside the eight planets of the solar system,linkeight planetsSome large satellites, such as Titan to Titan, have been there.

After returning to the earth, Shen Xingxin can go home after a week of restorative training and systemic sterilization and disinfection according to regulations.

He went out of the space travel agency to take a flying taxi home. As a result, the "body phone" (the future "body phone" is a much more advanced communication device than a mobile phone, which is installed on the human body and relies on human body temperature for energy) called for a long time without response. He was very surprised, and called for a "taxi" on the ground, but no one responded. He suddenly became angry. What does this taxi company want to do? (In the future, flying taxis and local taxis will be unmanned and self-driving) Why can’t I get a taxi?

Shen Xingxin suddenly became angry and asked the "body machine" that had been connected to the network: What is going on on earth? Why is the service quality of taxi companies so poor now?

"Body Machine" replied: Compared with a year ago, there are many new fashions. You must follow the modern fashion, or you won’t get a taxi.

Shen Xingxin: How can there be so many rules? What should I do? Can I get a taxi?

The "body machine" replied: You have to call! Dear robot driver, I want to go back to "Zan Phosphorus Community". Because now unmanned taxis should also respect the "human rights of machines", these robots cannot be regarded as steel products that are not respected.

ShenXingXin listened to, a frown, but still can only do so. Sure enough, in a short time, one flew soon. But the plane arrived, but the door didn’t open. Shenxing is questioning. At this time, the "body machine" reminds: It is popular to make faces now. Only when you make a face, the door will open to let people in.

ShenHang new some anger, but still can only make a face, the door to answer and open. I didn’t expect that there are these broken rules on the earth now.

The angry Shen Xingxin sat on the flying chair, and the "body machine" reminded him: Master, you have to take off your shoes and bite your feet when you are halfway, otherwise the flying will put you down halfway, and then all the "taxis" will be notified to refuse to take you.

Shen Xingxin said angrily, Are you mistaken? How can there be such a shocking rule? I don’t believe it, okay? As a result, it didn’t take long for the "flying" robot driver to remind him: Please take off your shoes and bite your feet according to the current rules, otherwise I can only put you down. If you sabotage the plan, all the taxis will refuse to take you.

Shen xingxin suddenly flew into a rage: this rule is illegal.

The robot driver laughed and said, You are so ignorant. This is a popular rule now, and you don’t even understand it.

The angry Shen Xingxin couldn’t help kicking the robot driver with his feet, but he didn’t get out of the car and grabbed what he could catch and smashed it. It’s the right way to apply for the new project, because robots can’t do harm to human beings.

However, the application of flesh and blood has limited damage to the robot driver who has been connected with the flying steel structure, so he is tired enough, but the robot driver is not damaged.

At this time, the flight stopped, and the robot driver reported: the destination has arrived, and the fee has been deducted. Please get off.

When Shen Xingxin saw it, he did arrive at home, so he went to open the door manually, but he didn’t budge. He said angrily, Open the door quickly.

Robot driver: You haven’t taken off your shoes yet, so I can’t let you go.

Shen Xingxin: Go to hell, you stupid iron block. Fuck your fashion. I’m going out.

With this, Shen Xing’s new command "body machine" said: Call the home robot for me and rescue me. Then Shen Xingxin smashed the flying glass and kicked the flying door. Unfortunately, this "flying" is too strong and has no damage. But after a while, reinforcements arrived, and a life-size family robot quickly ran out and caught the "flying" who wanted to escape, and the "flying" suddenly could not move.

Robot driver: In view of the customer’s serious fashion resistance, we can’t care about it. Now we specially pardon his request.

Then the "flying" door opened, and Shen Xing, who left the "flying", was so angry that he kicked the "flying" hard that he let the home robot go.

After the home robot finished its task, it went back.

Shen Xingxin decided to eat in a nearby restaurant before going back, because the nearby "Taste of the Universe" restaurant has all kinds of dishes cultivated in the universe, which tastes very strange and he loves them very much.

In the future, roads will be mobile, as smooth and fast as elevators, so the "Taste of the Universe" restaurant will arrive soon. He walked into the restaurant as he did a year ago and said, as usual, give me a moon set meal.

Who knows that before his voice fell, a big bucket of ice water poured down from his head, making him wet all over, and then his whole body suddenly burst into fire. Because the fire was so fierce, he fainted without reacting.

When he woke up, he found himself lying in a hospital bed, sprayed with a lot of drugs, and there was a moon meal beside the hospital bed. I saw the waiter of "Taste of the Universe" shouting: Welcome to enjoy the moon set meal, and then left.

What’s going on here? ShenHang new ask "machine" way:

Because of this kind of thing, he can only ask about the "body machine" that is connected to the internet at any time and knows everything now.

"Body Machine" replied: It’s popular to go to restaurants on earth now, and you can still accept it, because it is now stipulated that if the dishes on the table are not finished, the waiter will catch them and wipe his face with all the dishes.

Hearing this, Shen Xingxin was angry again, and then sighed, because he lamented what happened to these people. Why are these broken rules popular? Are these people’s brains burnt out? Will accept such ridiculous regulations, but at present, Shen Xingxin can only swallow the moon package.

Fortunately, Shenxingxin has always been frugal and ordered what he could eat, so he ate it all.

As for the injury, it will be cured soon because of the development of science and technology in the future. I didn’t expect to risk my life for a meal. I can still eat it in my own home in the future. Anyway, there are plenty of fast-growing vegetables, compressed food, bio-artificial meat, and home robots with superb cooking skills. Really can’t! Those at home can also take a nutritious pill that can fill a day.

Shen Xingxin went home full, but this time his heart was clouded. It is estimated that he will not go to the restaurant for a long time.

On the way home, Shen Hangxin, who was full of anger, just wanted to go home and have a good rest. I saw a group of young people on the road wearing strange clothes made of wire, and there were spoons, spoons, chopsticks and the like hanging on the wire clothes. These people laughed at Shen Xingxin: Look at this ignorant man, wearing such old-fashioned clothes. It’s really funny.

In the past, Shen Xingxin would have been angry. But because he is used to it, he didn’t get angry this time, so he just sighed.

He finally came home and lay on the sofa, closed his eyes and prepared to have a rest. As a result, someone called, and he connected the phone, only to see a virtual person appear in front of him (this virtual person is the virtual image of the person who called himself). He introduced: My name is Zhenhesheng, and I am the agent of the most fashionable painter Bu Zhengyi in the world. Now I would like to introduce you to the latest paintings of Bu Zhengyi. With that, Zhenhesheng showed a so-called painting by the painter Bu Zhengyi, but Shen Xingxin almost didn’t laugh when he saw this so-called fashion painting, because it was the level of a few years old children. So he hung up the phone at once, because he didn’t want to waste time on it.

He lay on the sofa, closed his eyes again and prepared to have a rest. As a result, the doorbell rang and a friend came to visit.

The home robot opened the door, only to see his friends also wearing strange clothes. Shen Xingxin was about to say why they are so confused with fashion. As a result, they exclaimed first: Xing Xin, why don’t you have a painting at home? Why does alien travel make brain travel stupid for a year? This will be looked down upon by people and become a terrapin with no taste.

Shen xingxin said angrily, don’t mention any fashion in my house, I don’t need it.

These people discussed with each other and said: no need and need, this is popular now. But let’s do the fashionable thing of being a guest first, and we can’t lose our manners.

ShenXingXin listened to their words, puzzling. I don’t know what fashion etiquette is popular now. But soon he knew. Because these people took out black paint and sprayed it on themselves, they were covered with sticky black paint without waiting for Shenxing’s new reaction.

That’s not all. I saw myself arrested by several people and thrown out from upstairs, scaring the daylights out of Shenxingxin. Is it necessary to risk your life by receiving visitors at home?

Fortunately, the family robot reacted very quickly and flew out to receive itself before it almost landed.

Once back, these friends are praising the quick response of home robots, which is really exciting. Shen Xingxin roared angrily to these friends: You fashionable pigs, get out of here and never come to my house again.

After driving these people out, Shen Xingxin quickly sold all the property on the earth, and he signed up again to go to the outer space planet.

This time he is going to emigrate to another planet and never return to earth.

He hopes that people living in other planets will not have these stupid fashions, because blindly following the fashion is terrible.

Text/Li Xianyue

World tourism destination is the embodiment of a country’s comprehensive strength. Analyzing the successful experiences of the world tourism destination powers/regions, such as Spain, Japan, the United States, Germany, Singapore, New Zealand, etc., and summing up their development measures can bring some inspiration for our province to build a world tourism destination.

Promoting the integrated development of tourism and multi-industries with the concept of grand tourism has become a common model for the development of powerful countries/regions in the world. The integration of American tourism with transportation, finance, education and equipment manufacturing provides a strong guarantee for the development of tourism. Perfect public service facilities such as the developed aviation industry in the United States have laid the foundation for social services; The advanced financial service system provides convenience for tourism investment and consumption; High-level education industry provides a large number of high-quality professionals for tourism, and tourism also feeds back the development of these industries.

In view of this, our province should adhere to the idea of "building a journey with literature and displaying literature with tourism", build the support of multi-industry inclusive development, work together, stimulate new kinetic energy, and jointly promote the construction of world tourist destinations.

Promoting the construction of world tourism destination with great strategic thinking

In 2003, Japan began to "build a country by sightseeing", and made it clear that sightseeing is the focus of policy support in the 21st century. The tourism industry continued to grow, and ranked first in the global tourism competitiveness in 2021. Spain has always placed tourism at the top of the national economic development strategy and strictly controlled the quality of tourism development, and its tourism industry has always maintained the top three in the global tourism competitiveness.

The provincial party committee and government attach great importance to strengthening top-level design and high-level promotion, which has formed a large-scale tourism work pattern of provincial and municipal linkage and departmental cooperation. From 2022 onwards, according to the concept of "holding a meeting and prospering a city", provinces, cities and States will hold a tourism development conference every year to build a "1+13" Hunan tourism development conference model. We should continue to increase policy support from the aspects of projects, finance, investment and financing, forest land use, talents, etc., and accelerate the construction of a world tourist destination.

Constructing the International Competitiveness System of World Tourism Destinations with Core Attraction

New Zealand has developed rich rural tourism products and local specialty commodities, and created a harmonious sharing space for rural quality life, animals and natural landscapes, giving full play to the core attraction of rural tourism. Spain has taken the initiative to meet the diverse needs of the international market and developed core products such as "coastal scenery", "rural tourism" and "cultural tourism", which is highly targeted.

According to the development requirements of "big tourism, big industry and big market", Hunan can fully explore and display the unique beauty of "antique, green, red and night" in Hunan, and create five business cards of "fantastic landscape, classic red, urban culture and urban leisure, historical culture and farming culture" to form the core attraction and make Hunan tourism popular all over the country and go global.

Building a livable and tourist-friendly service space for world tourism destinations with host-guest sharing

World tourist destinations often build livable and tourist-friendly service spaces through perfect basic service facilities, personalized services and in-depth participation of local residents, so as to realize host-guest sharing. For example, the rapid improvement of Japan’s tourism competitiveness is mainly due to the continuous improvement of aviation, hotels and other infrastructure, which guarantees tourists a comfortable travel experience in hardware facilities. Singapore put forward the slogan of providing five-star services for tourists, and built the whole country into a garden city, which not only fully satisfied the quality life of local residents’ eating and living, but also fully considered the tourists’ experience.

To build a world tourist destination, Hunan should strengthen the sense of sharing between host and guest, coordinate the daily leisure and holiday needs of local people and the multicultural tourism needs of foreign tourists, and let the broad masses share the fruits of cultural and tourism development. Empowering rural revitalization with cultural tourism, cultivating civilized rural style and promoting tourism to enrich the people; Enhance the city’s distinctive features with the concept of "integration of scenery and city, sharing between host and guest", carry out civilized tourism in depth, and implement the "action plan for tourists’ satisfaction in Hunan"; Comprehensively improve the tourism infrastructure with the concept of "travel is service" and build a smart platform of "one yard tour of Hunan". Take tourism as a happiness industry and constantly improve people’s sense of happiness and acquisition.

Implement comprehensive promotion and precision marketing strategy with the concept of big market

Improving the popularity and reputation of world tourist destinations requires the joint efforts of the government, industry, enterprises and the public. The powerful countries/regions in the world attach great importance to the brand building and value export of tourism image, and carry out comprehensive promotion and all-staff, whole-process and all-round marketing strategies in the face of the vast international market to continuously expand the influence of tourism destinations. Spain has a strong national marketing organization, and the government has set up a tourism promotion bureau to carry out precise marketing and maintain a good continuity and systematicness in the national tourism brand strategy.

Hunan should be integrated into the national "the belt and road initiative" major development strategy with a more open attitude, deepen international tourism cooperation, and make overall arrangements and organize tourism image publicity and product promotion around the tourism image brand of "Three Hunan and Four Waters Meet Hunan". Accelerate the internationalization of Hunan tourism in official website, and build a new pattern of "One Network No.4" new media matrix (official website, Wenlv Hunan, WeChat, Weibo, Tik Tok and Video). Hold Hunan International Cultural Tourism Festival, stabilize and encrypt the international routes of key Asian cities, open new intercontinental routes between Europe and America, open more direct flights to Africa, and strive to turn Changsha and Zhangjiajie into RCEP (Regional Comprehensive Economic Partnership Agreement) national regional transit hubs and gateway hubs to Africa, and build them into international tourism center cities as soon as possible.

(The author is the vice president and professor of the School of Social Development and Management of Hunan Women’s University. This article is a key scientific research project of Hunan Provincial Education Department (No.20A264).

Recently, I participated in many activities, had in-depth exchanges with colleagues in the industry, and summed up five main points about the changes in current tourism modes to share with you.

The first change lies in the change of travel mode, and more people prefer free travel, small group and family travel. Compared with traditional OTA and e-commerce platforms, it tends to focus on short videos and pay attention to word-of-mouth communication. With the rapid rise of Tik Tok, it has put some pressure on Meituan and Ctrip.

Secondly, the travel radius is polarized. Short-distance travel mainly focuses on the range of half an hour to one hour, while long-distance travel covers Xinjiang, Qinghai, Tibet and other places, and even extends to foreign countries.

The third aspect focuses on two groups of tourists who have attracted much attention. One is family travel driven by the needs of parents and children, and the other is group tours or free travel for the elderly.

Fourthly, it involves the evolution of travel themes. Many traditional themes have been re-hyped this year. Outdoor, hiking and cycling are obviously popular, and the explosion of jackets is one of the manifestations.

Finally, the travel budget, air tickets generally rose by 50%, and the price increase at the resource end led to an increase in the overall travel cost. There were significant differences in class differentiation and consumption classification, and the middle class consumption was degraded. Travel colleagues need to adjust their business strategies and respond flexibly according to market trends to ensure their competitiveness in the current market environment.

If any word can be the aesthetic benchmark of this year’s fashion circle, it is Cottagecore.

Maybe you are unfamiliar with this uncommon English vocabulary, but you must have seen a lot of fashion trends in Cottagecore style. From show layout to fashion trends to leisure activities, the natural aesthetic style under Cottagecore aesthetics is permeated.

Cottagecore actually comes from an Internet aesthetics, which Wikipedia explains:

"Cottagecore celebrates the return to traditional skills and crafts, such as foraging, baking and pottery, and is related to similar nostalgic aesthetic movements, such as grandmothers, farms and fairies. According to its supporters, Cottagecore’s idea can help satisfy people’s general desire for’ nostalgic longing form’ and get rid of many realistic pressures. "

Many years ago, when the career of designer John Galliano was hit hard, this village farmhouse, which seemed to be in a paradise, became his refuge and enjoyed the pastoral pastoral style of Cottagecore.

Cottagecore is more accurately a comprehensive style of fashion and lifestyle, which may be an atmosphere created by a dress, a trivial matter in daily life or even a photo.

Picnics and camping in this year’s fire are the best proof that Cottagecore style is becoming popular. Doing more outdoor activities and being close to nature may also be an important reason why Cottagecore has become a global fashion trend in a special period.

For fashion, the appearance of Cottagecore has impacted the Normcore style that has been popular in fashion circles for many years. Unlike the sense of high-class that Normcore style advocates like, Cottagecore has a rare simple texture.

They don’t refuse colors, and they don’t have too many collocation skills. Everything seems relaxed and natural. The first brand to set off the craze of Cottagecore in the fashion field is the brand represented by the southern French style, such as Jacquemus, who walked the catwalk in wheat fields and lavender fields.

Jacquemus’s social media self-introduction is full of Cottagecore spirit.

"My name is Simon Porte Jacquemus, I love blue and white, I love stripes, I love the sun, I love fruit, I love poetry, I love Marseille and the 1980s."

Not as exquisite and fashionable as Parisians, the fashion in southern France has a primitive natural flavor. Their greatest romance when making clothes is that they are permeated with printing and handicrafts related to nature everywhere. After polishing, the rough texture is more charming than exquisite things.

The easiest item to get in the Cottagecore style in autumn and winter is the grandma sweater with printing or embroidery, and generally there are various flower patterns embroidered on it.

This kind of sweater is generally a heavy knitted fabric, which completely breaks the setting that the sweater is the basic model. The complicated design reveals a warm sense of family craftsmanship, as if it really looks like the sweater knitted by my grandmother when I was a child.

Sweaters are more retro by adding the weaving technique of twisted flowers to the weave. Twisted sweaters are also a very popular sweater trend this year, even if they appear alone, they will be brilliant enough.

Doll collar is also a good choice with thick thread knitting. The same temperament between water-soluble lace and twisted pattern road makes the two complicated designs fit perfectly.

The matching of thick-line needle sweaters is easy and simple. Cottagecore is a kind of retro style to a certain extent. The single items in the old days always have a taste that new things don’t have.

American Cottagecore is more colorful. This popular element from carpet weaving has a strong hippie style in the 1970s. Granny Square was originally a pattern created by disassembling sweaters and socks and weaving them again.

Patterns with strong ethnic customs are matched with bright colors, with a little simplicity and cuteness of farm girls. Cottagecore’s sense of craftsmanship is undoubtedly displayed in Granny Square.

Granny Square appears on bags and hats, which is lighter and more everyday in modern collocation.

Similar to Granny Square, China Baijia cloth often appears in American Vintage, which is also a single product of Cottagecore.

The "old" pursued by Cottagecore is actually an elaborate "imperfection". Too formal fashion always feels too distant, but this "patchwork" fashion makes people feel kind.

Don’t talk too much about the fashion in Copenhagen. Except for the Normcore school represented by Totême, the color aesthetics in Northern Europe is the natural pastoral beauty with Cottagecore.

The fairy tale flavor of Nordic countries, flowers and forests together create their unique color style, without the gray tone of Mo Landi color system, all colors are fresh and bright, and even the heavy coat in autumn and winter has the gentle texture of grandma.

Fashionable girls who go to the market in the countryside wear headscarves and vegetable baskets. They never care about the fashionable conclusion that they can’t wear more than three colors. It is the use of a lot of colors that makes this Cottagecore style lovely and natural.

The essence of Cottagecore fashion is that there is no collocation rule, and they strive to create a relaxed fashion style. You don’t have to think hard about how to match it every day. Flower skirt+flower sweater also has its meaning.

In this era of lying flat all the time, but never without involution, being close to nature and returning to simplicity has become a luxurious lifestyle. This is probably the meaning that Cottagecore aesthetics has become a popular trend, creating the sense of ritual you want in your daily life and wearing. Don’t push, be a Cottagecore girl.

By the way, you can also go home and look through grandma’s closet, which may make your Cottagecore have a different style.