The first fallen AI big model hardware startup： Humane was exposed for $1 billion and dreamed of doing iPhone.

2026年5月16日 | admin | gzxq

An AI startup that once wanted to benchmark Apple fell after the new product was just released.

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On May 23rd, it was reported that AI, the "popular fried chicken" in AI intelligent hardware circle, founded Humane or sold herself! Yes, it is the company that released the novel Ai Pin before, and its two co-founders are a couple, who were previously executives of Apple’s design and engineering team.

▲Humane co-founders Bethany Bongiorno and Imran Chaudhri

It’s only been a few weeks since the official launch of Ai Pin.

▲Ai Pin

Founded in 2018, Humane received $100 million in Series C financing in March 2023, and its shareholders included technology giants such as Microsoft and OpenAI. On November 10, 2023, Humane released its first product, Humane AI Pin.

Ai Pin is a screenless wearable device, priced at $699. Its positioning is similar to a brooch. It has a built-in microphone, camera, projector, etc. It can project a screen on the palm of your hand, and users can interact with it through gestures to complete diverse functions such as playing music and taking photos. Its built-in AI function has technical support from OpenAI.

It is reported that Humane has been looking for potential buyers for its business, and the expected selling price is between 750 million and 1 billion dollars. According to people familiar with the matter, the transaction is still in its early stage and the uncertainty is high.

As the AI intelligent hardware in the AI big model era, Ai Pin can be said to have won enough attention in various exhibitions. However, after the official launch of Ai Pin, it has been controversial in overseas markets due to its lack of reliability and practicality. Humane says it is working hard to improve the battery life, heat dissipation, accuracy and response time of Ai Pin.

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Conclusion: Large-scale model landing intelligent hardware, opportunities and challenges coexist.

At the beginning, Humane’s goal was to develop a new AI-driven device to compete with Apple’s iPhone. Now that Apple AI has not made a move, Humane has been exposed to prostitution, which is not only embarrassing.

Although the AI ​ ​ big model has brought new opportunities to the intelligent hardware industry, it is very challenging to really make a smart hardware product and make it an explosion. It is beyond the reach of countless technology companies to make the "next iPhone".

The AI ​ ​ big model will definitely have a deep impact on the intelligent hardware industry. From AI mobile phones to AI PC, new technology trends are constantly emerging and developing rapidly. However, for AI entrepreneurs, it is still extremely unrealistic to want to eat a fat man.

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